GLP-1 medications like Ozempic, Wegovy and Mounjaro are changing how a lot of people approach weight loss, and protein intake is the single most important nutrition variable to get right while you're on one. Here's what the research says, and how much you actually need.
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Why Protein Matters More On A GLP-1
GLP-1 medications work by significantly reducing appetite, which is exactly why they're effective for weight loss, but it also means total food intake drops a lot, protein included. Research tracking body composition during semaglutide treatment found substantial fat loss over 68 weeks, with the proportion of lean mass relative to total body weight actually improving as treatment progressed, largely because fat loss outpaced everything else.1 The takeaway: a GLP-1 can genuinely improve your overall body composition, and getting enough protein while appetite is suppressed is how you make sure as much of what you lose as possible is fat, not muscle.
How Much Protein You Actually Need
The International Society of Sports Nutrition recommends a daily protein intake of 1.4-2.0g per kg of bodyweight for building and maintaining muscle in exercising individuals.2 Research specifically looking at weight loss found that higher protein intakes, in the 1.6-2.4g/kg range, did a better job preserving lean mass than lower intakes during the same calorie deficit.2 With appetite significantly reduced on a GLP-1, hitting the higher end of that range through food alone gets genuinely difficult, which is exactly the gap a protein supplement is built to close.
Making It Practical
With a smaller appetite, every meal needs to work harder nutritionally. Beast WHEY delivers 21g of protein in a 30g scoop, an easy way to hit your target without needing a full meal's worth of food. For people finding even a shake feels like too much volume, EAA is a lighter-feeling way to support muscle protein synthesis between meals, and RECOVER combines protein with carbohydrate for anyone still training seriously through their weight loss phase.
GLP-1 & Protein FAQs
Eddie's take: "Whatever's driving the weight loss, the fundamentals don't change. Protein and resistance training are how you make sure what you lose is fat, not the muscle you've worked for."
Beast WHEY
WHEY Premium Protein Complex 2.01kg
67 Servings£64.99
Premium Whey. Serious Protein.
Beast WHEY is a blend of whey protein concentrate and whey protein isolate, using Lactomin, a quality-graded whey source. Each 30g scoop delivers 21g of protein to support muscle growth and recovery.†
Protein is the foundation. Beast WHEY gives you a clean, high-quality source of it in six flavours that actually taste like something worth looking forward to after a session.
Developed and approved by Eddie Hall, World's Strongest Man. Available in Chocolate Fudge Cake, Strawberry Cheesecake, Vanilla Ice Cream, Jammy Biscuit, Banoffee Pie, and Cookies and Cream.
†Protein contributes to growth in muscle mass.
Directions
Mix 1 scoop (30g) to water or milk 20 to 30 minutes post-workout.
Alternatively, enjoy at any time for a convenient protein boost without the hassle of meal prep.
Ingredients
Chocolate Fudge Cake
Whey Protein Concentrate (Lactomin) (Milk), Whey Protein Isolate (Milk, Soy), Cocoa Powder, Chocolate Fudge Cake Flavouring, Sweetener (Sucralose), Xanthan Gum.
Strawberry Cheesecake
Whey Protein Concentrate (Lactomin) (Milk), Whey Protein Isolate (Milk, Soy), Strawberry Cheesecake Flavouring, Sweetener (Sucralose), Xanthan Gum.
Vanilla Ice Cream
Whey Protein Concentrate (Lactomin) (Milk), Whey Protein Isolate (Milk, Soy), Vanilla Ice Cream Flavouring, Sweetener (Sucralose), Xanthan Gum.
Jammy Biscuit
Whey Protein Concentrate (Lactomin) (Milk), Whey Protein Isolate (Milk, Soy), Jammy Biscuit Flavouring, Sweetener (Sucralose), Xanthan Gum.
Banoffee Pie
Whey Protein Concentrate (Lactomin) (Milk), Whey Protein Isolate (Milk, Soy), Banoffee Pie Flavouring, Sweetener (Sucralose), Xanthan Gum.
Cookies and Cream
Whey Protein Concentrate (Lactomin) (Milk), Whey Protein Isolate (Milk, Soy), Cookies and Cream Flavouring, Sweetener (Sucralose), Xanthan Gum.
NET WEIGHT. 2.01kg
Warnings
Please consult your physician prior to use (especially if you have a medical condition). Not recommended for anyone under the age of 18. Do not take this product if you are pregnant or breast feeding. If you are taking any medication consult your doctor before taking this product. Do not exceed the suggested use. Keep out of the reach of children. This product is not intended to diagnose, treat, cure, or prevent any disease or illness. Food supplements should not be used as a substitute for a varied, balanced diet and healthy lifestyle.
Allergens
For allergens please see the ingredients in bold. Contains milk and soy. Manufactured in a facility that processes celery/celeriac, crustaceans, fish, milk, mustard, peanuts, soya, gluten, egg, lupin, molluscs, nuts, sesame and sulphur dioxide.
Delivery
All UK orders are shipped using a 1-2 working day service.
Free Tracked 24 shipping is available on all orders over £25, for orders under £25 shipping is charged at £4.99
Orders placed before 1pm on weekdays are shipped the same day.
Orders placed at weekends and bank holidays will be processed on the next working day.
Europe - Please allow 5 - 10 business days for delivery. Orders under 150 EUR - including shipping costs - will not incur any customs or VAT charges.
Rest of the World - Please allow 7 - 14 business days for delivery.
DHL EXPRESS WORLDWIDE - 1 - 3 business days.
All orders are shipped tracked - a tracking link will be provided in your shipping confirmation email.
Additional Charges
Customers may incur VAT charges and Customs Duty specific to their country. The buyer assumes responsibility for any importation costs. If customs and duty fees imposed by your country are not paid, we cannot accept responsibility for the items. It is essential to familiarize yourself with your country's regulations regarding the importation of goods. If an item is confiscated due to regulations, we are not liable, and any resulting charges will be the customer's responsibility. For information regarding return shipping costs, please refer to our Refund Policy.
References
- Wilding, J. P. H., Batterham, R. L., Calanna, S., Van Gaal, L. F., McGowan, B. M., Rosenstock, J., Tran, M. T. D., Wharton, S., Yokote, K., Zeuthen, N., & Kushner, R. F. (2021). Impact of semaglutide on body composition in adults with overweight or obesity: Exploratory analysis of the STEP 1 Study. Journal of the Endocrine Society, 5(Supplement_1), A16-A17.
- Jäger, R., Kerksick, C. M., Campbell, B. I., Cribb, P. J., Wells, S. D., Skwiat, T. M., Purpura, M., Ziegenfuss, T. N., Ferrando, A. A., Arent, S. M., Smith-Ryan, A. E., Stout, J. R., Arciero, P. J., Ormsbee, M. J., Taylor, L. W., Wilborn, C. D., Kalman, D. S., Kreider, R. B., Willoughby, D. S., Hoffman, J. R., Krzykowski, J. L., & Antonio, J. (2017). International Society of Sports Nutrition Position Stand: Protein and exercise. Journal of the International Society of Sports Nutrition, 14(1), 20.
This article is for informational purposes and is not medical advice. Consult a healthcare professional before starting any new supplement or medication, particularly if you have an existing health condition, are pregnant or breastfeeding, are under 18, or are taking prescription medication.
